Originally posted at http://www.omnicpost.com/2018/05/04/los-angeles-valiant-announces-partnership-with-microsoft/
The Los Angeles Valiant made an impact yesterday with the announcement of a partnership with Microsoft. Together, the LA Valiant and the technology company will host a series of events this year, most likely in Microsoft Store locations around the Los Angeles area. It would also be very exciting if they were to organize viewing parties for those that cannot make it to the Blizzard Arena. In a podcast with the Esports Observer, LA Valiant CEO Noah Whinston mentioned that the Microsoft Theatre would be the tentative home for the LA Valiant in 2020. For those unfamiliar with the Microsoft Theatre, it is housed in the middle of Los Angeles across Staples Center in LA Live where it is owned by another Immortals investor, Anschutz Entertainment Group (AEG).
The LA Valiant has an existing sponsorship with Ash vs. Evil Dead by Starz. Immortals, the parent organization of the LA Valiant, strengthened their brand with partnerships from Mountain Dew and K-Swiss in April.
More information about this partnership will be revealed soon.
Big news! @Microsoft is joining the @Immortals and #VALLA family to host a series of 2018 events with us! You can expect to see more info on this partnership coming soon™ pic.twitter.com/X6EUFRuB3m
— Los Angeles Valiant 👼 (@LAValiant) May 2, 2018
